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Criteo reporting

Update to 09/26/2025

 

1.Preface

Currently, Xnurta already allows authorized experience of Reporting features. If you need it, please contact your customer success manager. Before authorization, you need to understand the supported ad types, country, retailer, etc.

1.1.Ad type

Ad type
Reporting
Onsite sponsored product
✅
Onsite display（Onsite Video）
✅
The API only supports buy type Preferred Deals
Offsite
 
❌
API not supported

 

1.2.Country and Retailer

US：US Retailer Dictionary 
EMEA：EMEA Retailer Dictionary 
 

1.3.Account type

Xnurta already supports Brand and Seller, so regardless of which type you are, you can authorize and view reporting
 

2.How to authorize

This article will detail the operation process for the main account to authorize a Criteo account, helping users complete the authorization quickly for subsequent related businesses. Below is the authorization process flowchart:
 

2.1.Pre-Authorization Preparation

Ensure that the logged-in Criteo account has at least one of the following roles:
  • Admin
  • Business Manager
  • Technical Manager

 

2.2.Operation Steps

Step 1: Contact CSM/CS to obtain the authorization link

Contact your CSM (Customer Success Manager) or CS (Customer Service) to obtain the authorization link.
 

Step 2: Log in to the Criteo backend via Xnurta's authorization link

After receiving your authorization request, the CSM or CS will send you an exclusive authorization link (a jump link for logging in to the Criteo). Please copy the link directly, open it in a secure browser environment, and proceed with authorization.
If you have logged in to another seller account, please log out first and then repeat the above operations.

Step 3: Check the Criteo account that needs to be authorized to Xnurta

After logging in to Criteo, you will see the following interface, confirming that Xnurta will read/edit the advertising data under your account.
Please check the account that needs to be authorized to Xnurta and click "Approve". After clicking "Approve", you will be automatically redirected to the Xnurta login interface. After logging in to Xnurta, the Xnurta main account completes the authorization of the Criteo account.
After all the above steps are completed, the Criteo store authorization is successfully finished. At this point, you can view and manage the authorized Criteo accounts in Xnurta, and carry out subsequent businesses such as advertising and data synchronization.
 

3.Function Introduction

After successful authorization, you can view the reporting for Onsite sponsored product, Onsite display (Onsite video) in Advertising Management.
This reporting already supports cross-account data viewing, deep drive at the line item level, quick sorting, viewing data trends, etc. Come and experience it now!
 

4.Subsequent feature release

Ad manager: Onsite sponsored product supports ad creation and ad adjustment.
Rule-based Automation: Onsite sponsored product supports bid dayparting, budget dayparting , and performance-based bid adjustment.
 

5.FAQ

Q: Is the authorization link time-sensitive?
A: The authorization link does not expire, but it is recommended to perform the operation in a timely manner after receiving it.
 
Q: After authorizing the account, how many days of historical advertising data will be synchronized? Approximately how many days does it take to complete data synchronization?
A: Data from the past 100 days starting from the authorization date will be synchronized. The time required to complete data synchronization depends on the data volume of the account. Generally speaking, accounts with a large amount of data take longer to complete synchronization than those with a small amount of data.
 
Q: What is Attributed sales attributed to?
A: Attributed sales are determined by your campaign attribution settings. If the attribution settings (including lookback window and product match) of different campaigns vary, then the attribution logic will also differ.
 
Q: If I change the Campaign attribution setting, how long will it take for the attribution data to be updated?
A: The update cycle is T+1, which means you can see the attribution data for the new campaign attribution setting the next day. Note that only the data from the most recent 100 days will be updated at most.
Last modified: 2025-09-26Powered by