How to Authorize/Re-authorize DSP Advertisers

1. Authorize DSP Advertisers

 

1.1 Why is it necessary to authorize the DSP advertisers?

After obtaining the seller's consent, Xnurta will retrieve the advertising data of the DSP advertisers under the seller's Amazon account through the Amazon Advertising API. Before using the DSP advertising-related functions of Xnurta, you must first complete the authorization of the DSP advertisers so that you can create, edit, and view your advertising campaigns on Xnurta.

 

1.2 Usage Conditions

Supported Authorized marketplaces

● North America: United States, Mexico, Canada, Brazil

● Europe: United Kingdom, France, Germany, Spain, Italy, Netherlands, India, Sweden, Turkey, Saudi Arabia, United Arab Emirates

● Asia: Japan, Australia

Account Permission

The Amazon account performing the authorization operation must have administrator or editor permissions related to advertising management. For details, please refer to this document: Ads-API User Setting

 

1.3 Authorize Steps

You can quickly complete the authorization of DSP advertisers with just 3 simple steps.

Step 1: Confirm the Region of the Advertiser to be Authorized

Enter the Authorization Management - DSP Authorization interface and click [+ Connect DSP Account]. In the pop - up region selection window, select the region to which the DSP advertiser to be authorized belongs.

Step 2: Copy the Redirect URL and Log in to the Amazon Backend

Click to copy the URL, open the login URL in a secure network environment, or click the [Authorize] button to directly jump to the Amazon login interface.

Note:

● If you are currently logged in to another seller account, please log out first and then copy and open the redirect link.

● Please open this URL in a secure network environment.

After logging in, you will be redirected to the advertising authorization page. After confirming that the current account is correct, click the "Allow" button to agree to the authorization.

Step 3: Check the DSP Advertisers to be Authorized and Authorize

Note:

● If the list is empty, it means that there is no DSP advertiser available for authorization under the DSP advertiser you logged in to. Please check the configuration of your account permissions. (The same applies if you are missing certain DSP advertisers.)

● If a "Already Authorized" DSP advertiser appears, it cannot be checked, and you cannot authorize the "Already Authorized" DSP advertiser. Because this DSP advertiser has already been authorized to Xnurta by another account. If you want to unbind this account from the authorized DSP advertisers, please contact your Customer Success Manager or the customer service.

At this point, the authorization steps are completed.

If you want to change the name of the DSP advertiser in Xnurta, you can click on the small pen icon under the column of "DSP Advertiser Nickname" to complete the change. (The "DSP Advertiser Nickname" refers to the name of the advertiser in the Amazon backend.)

After the change, you will be able to quickly find the corresponding DSP advertiser through the nicknamed DSP advertiser filter in the upper right - hand corner of the DSP function page.

 

2. Re - authorize DSP Advertisers

 

2.1 What is Re - authorizing DSP Advertisers?

Re - authorization is only for customers who have previously purchased the Sparkx/Xtream DSP advertising placement service.

Before the DSP authorization function was launched, DSP advertisers could only access the DSP advertiser data to Xnurta by inviting Xnurta's official DSP account as the advertiser account administrator account. After the DSP authorization function was launched, placement customers can directly re - authorize through their own Amazon accounts instead of going through the cumbersome invitation method.

Considering improving the data security of advertisers, avoiding the lengthy invitation process, and enhancing cooperation efficiency, it is recommended that such customers complete the re - authorization.

Does re - authorization require waiting time? Will it cause the data synchronization to be suspended during the time difference? Will the AI operations still be executed during this period?

There is no need to wait. You can complete the re - authorization with just 3 steps. During the period of completing the re - authorization, the synchronization of advertising data will still continue, and the AI operations will also continue to be issued.

 

2.2 Usage Conditions

The usage conditions are the same as those for direct authorization.

 

2.3 Basic Steps

The basic steps are the same as those for direct authorization.

 

FAQ

1. How to Check/Set the Advertising Administrator Permissions of an Amazon Account?

Click the ⚙ in the upper right - hand corner and enter the user permission settings.

After entering the user permission settings center, mainly pay attention to the permission settings of the Advertising, Amazon Pay, Internal/Administrative Tools, Inventory, Media Upload, Orders, Performance, Pricing, and Reports sections. For details, you can refer to the following document: Ads - API User Permission Settings.

 

2. If I Have Already Completed the Authorization of DSP Advertisers in One Region and Need to Authorize the Newly Added DSP Advertisers in That Region, Do I Need to Authorize Multiple Times?

No, the updatable DSP advertisers can help you quickly complete the authorization of the newly added advertisers in the selected region.

Operation steps:

Select the DSP advertiser that has been authorized. (If the newly added DSP advertiser belongs to the US region, select the US region and the DSP advertiser that has been authorized.) After selection, click the [Batch Operation] button and select “Update DSP Advertiser“.

In the pop - up list of updatable advertisers, Xnurta automatically loads the newly added and unauthorized DSP advertisers in the region to which the selected DSP advertiser belongs under this Amazon account. By checking the specific DSP advertisers and clicking [Authorize], you can quickly complete the operation of adding new DSP advertisers.

Note:

● If there are newly added DSP advertisers that are not in the list, please check whether the account has the administrator permission for the corresponding advertiser.

● If the list is empty, it means that there are no newly added DSP advertisers in the selected region under the account you logged in to.

 

3. What is Manage and Billable? What are the Impacts of Turning It Off?

The Management and Billing button is used to calculate the bills under the account. The Management and Billing button is turned on by default. If you turn off the management and billing of the marketplace, Xnurta will no longer provide functional services for this marketplace. In this mode, the advertising expenses of the marketplace will not be billed.

 

4. How Many Days of Advertising Data Will Be Synchronized After Authorization?

After authorization, the DSP advertising data of the previous 60 days will be synchronized.

 

5. How Long Does It Probably Take to Complete the Data Synchronization After Authorization?

The data synchronization of the DSP advertiser can be completed within 1 day.

 

6. How to Delete the Authorization of DSP Advertisers?

There are 2 ways:

● 1: Delete in Xnurta

You can select multiple DSP advertisers, click Batch Operation, and click Delete to delete the advertisers in batches; or delete the DSP advertisers of a single marketplace.

● 2: Terminate the Partnership in the Amazon Backend

Or terminate the partnership with Sparkx in the Partner Center of the Amazon backend. After termination, Xnurta will no longer pull and synchronize the data of the DSP advertisers, and the AI operations will no longer be issued.