{"data":{"id":"89119","string_id":"jcHl8j","status":"1","parent_id":"0","slug":"jcHl8j","order":"11","name":"Ads Management","type":"1","cover":"","cover_alt":"","desc":null,"website":"","contact":"","seo_title":"","seo_keyword":"","seo_desc":"","author":"","published_time":"1714027307","add_time":"1714027049","update_time":"1776767004","corp_auth_id":"0","verify_code_auth_id":"0","editor_type":"1","tags":[],"child":[{"id":"97392","string_id":"zZwtWj","status":"1","parent_id":"89119","slug":"AdsRecommended-Keywords-and-Keyword-List","order":"5","name":"Recommended Keywords","type":"2","cover":"","cover_alt":"","desc":null,"website":"","contact":"","seo_title":"","seo_keyword":"","seo_desc":"","share_switch":"0","share_code":"","author":"","published_time":"1715945248","add_time":"1715745799","update_time":"1773157636","corp_auth_id":"0","verify_code_auth_id":"0","editor_type":"3","file_type":"","auth_id":"[\"-1\"]","content":{"content_id":"97392","content":"

Lastest updated: 2024\/12\/26<\/span><\/p>\n

<\/p>\n

1. Feature Introduction<\/strong><\/h2>\n
\n
Recommended Keywords: This function displays keyword recommendations based on ASINs from multiple sources, showing whether these keywords have been targeted previously and their advertising performance data. This allows you to easily identify opportunities for keyword targeting and address deficiencies.<\/li>\n<\/ul>\n
\n
To use the Recommended Keywords function, select products at the top of the page to view the keywords. You can select multiple products, and the system remembers your previous filters for easier navigation during subsequent visits. If multiple ASINs or parent ASINs are selected, the displayed keyword recommendations will reflect the combined set of recommended keywords for these ASINs.<\/p>\n<\/blockquote>\n
<\/p>\n
2. Use Cases<\/strong><\/h2>\n
ASIN for stable advertising placement, targeting keywords to address gaps.<\/strong><\/p>\n
High CVR Keywords:<\/strong> Keywords with high conversion rates over the past 30 days, indicating potential for profitable investment.<\/p>\n
Competitors High Frequency: <\/strong>Xnurta Identify commonly used keywords by your competitors as the competitors high frequency keywords. Check the top three ASINs for click share and conversion share in the Amazon Brand Analytics (ABA) report. If competition is low, targeted advertising may be advantageous.<\/p>\n
Amazon Brand Analytics Report:<\/strong> Select keywords from the top three ASINs with high search rankings and low click-through rates, which are good investment opportunities.<\/p>\n
Root Keywords Extension: <\/strong>Use AI algorithms to combine and analyze root words to identify and fill gaps.<\/p>\n
<\/p>\n
Insight Keyword Targeting Base List for New ASINs: <\/strong><\/p>\n
Includes category keywords, Amazon suggested keywords, and branded keywords.<\/p>\n
<\/p>\n
Manage Keyword Targeting:<\/strong><\/p>\n
Create keyword lists by key products, categories, and product lines to enable targeted or negative targeting. Refer to keyword libraries from other sub-accounts for shared learning within the company, avoiding repeated mistakes.<\/p>\n
Monitor the advertising effectiveness of keywords, compare recent performance in ABA reports, analyze opportunities, and clear out inefficient traffic.<\/p>\n
<\/p>\n
3. Conditions of use<\/strong><\/h2>\n
Currently Open Site:<\/strong><\/p>\n
Recommended Keywords: Available in the US, Canada, Japan, Australia, UK, France, Germany, Italy.<\/p>\n
Keyword List: Supports all sites.<\/p>\n
<\/p>\n
Supported Campaign Types:<\/strong><\/p>\n
Sponsored Products and Sponsored Brands.<\/p>\n
<\/p>\n
Data Synchronization Time Limit:<\/strong><\/p>\n
The cycle for keyword recommendation updates weekly, from Sunday to Saturday.<\/p>\n
Data updates have a delay of 3-4 days. The latest data might reflect the previous week or the week before that.<\/p>\n
\n
For example: 10.16 Monday, because of data acquisition and calculation delay, 10.8-10 data is not updated, the latest cycle is 10.1-10; 10.20 view data, the latest update cycle can view the data of 10.8-10<\/p>\n<\/blockquote>\n
Advertising Effect data for keywords is synchronized with ad management keyword data and updated every 2 hours.<\/p>\n
<\/p>\n
4. How to use<\/strong><\/h2>\n
4.1 Recommended Keywords<\/strong><\/h3>\n
4.1.1 ASIN Filtering:<\/h4>\n
After selecting ASINs based on multiple criteria, you can view the recommended keywords associated with these ASINs. This selection will be remembered by the browser, retaining the ASIN data for your next visit to the page.<\/p>\n
<\/p>\n
<\/h4>\n
4.1.2 Keyword Source: <\/h4>\n
By default, all sources except brand words are selected. Brand words are exclusive; selecting them will automatically deselect other sources. Adjust your selections and click \"OK\" to refresh the search. Keywords from multiple sources can be recommended simultaneously and viewed in the recommended sources column of the keyword table.<\/p>\n
<\/p>\n
\n
High CVR Keywords: <\/strong>Keywords from ASIN-related search terms in SP advertising campaigns with high conversions over the past 30 days.<\/p>\n
Category Keywords: <\/strong>Keywords from the last level of the category tree of the selected ASIN and expansion of these category words.<\/p>\n
Competitors High Frequency: <\/strong>Obtain keywords from reverse traffic analysis of competing products recommended based on the ASIN.<\/p>\n
Amazon Brand Analytics Report: <\/strong>Keywords obtained from Amazon's ABA search term report with high relevance.<\/p>\n
Amazon Suggested Keywords: <\/strong>200 keywords with high conversion from Amazon's keyword recommendation interface.<\/p>\n
Root Keywords Extension: <\/strong>Obtain the main root from the overall analysis of the search term of the parent ASIN and expand based on the main root plus attribute words.<\/p>\n
Branded Keywords:<\/strong> Keywords related to this product brand, competing product brand, and expansion words; note that these can only be viewed from a single source.<\/p>\n<\/blockquote>\n
<\/p>\n
4.1.3 ABA Search rank distribution chart<\/strong><\/h4>\n
<\/p>\n
\n
The horizontal axis is divided evenly by the maximum keyword ranking obtained, with each coordinate marking an interval from one value to the next.<\/li>\n
The vertical axis counts the number of keywords within each ranking interval.<\/li>\n
This chart displays the current distribution of all keyword rankings from Amazon Brand Analytics, primarily used to analyze peak distribution and the concentration of product-related vocabulary within the rankings.<\/li>\n
Compare with previous periods to track changes in the distribution peaks.<\/li>\n<\/ol>\n
<\/p>\n
4.1.4 Keyword table<\/strong><\/h4>\n
<\/p>\n
\n
Keywords are displayed and sorted by their Amazon Brand Analytics (ABA) search ranking in descending order.<\/li>\n
The table includes ABA-related data, such as ranking trends over the past 12 weeks and information on the top three ASINs with the highest click share, as well as advertising performance data. Performance data is only shown for keywords that have been actively advertised.<\/li>\n
Number of Ads Placed: Indicates if the keyword has been used in Sponsored Products (SP) or Sponsored Brands (SB) ads, with a clickable link to view detailed ad management data.<\/li>\n
Number of Words Added to Thesaurus: Indicates if the keyword has been added to a custom thesaurus, with an option to jump directly to that view.<\/li>\n<\/ol>\n
<\/p>\n
4.1.5 Actions<\/strong><\/p>\n
All of the actions below support single keyword and bulk operation.<\/span><\/p>\n
<\/p>\n
Targeting<\/strong>: Select the matching type for keyword delivery, set the bid amount, choose the ad group, and support batch delivery to multiple ad groups. This functionality mirrors that of adding delivery for SP search terms.<\/p>\n
<\/p>\n
<\/p>\n
Negative Targeting: <\/strong>Choose the matching type for negative keyword delivery, select the advertising campaign, and support negative delivery to multiple campaigns or ad groups, similar to adding negative delivery for SP search terms.<\/p>\n
<\/p>\n
<\/p>\n
Labeling<\/strong>: Attach created keyword labels to link them to specific keywords.<\/p>\n
<\/p>\n
<\/p>\n
Create Ad Group: <\/strong>A new feature allowing you to select an ad campaign and add a keyword-targeted ad group to it, including the selected keywords.<\/p>\n
Create an Advertising Campaign: <\/strong>A new feature to create a new SP or SB advertising campaign and automatically populate it with the selected keywords.<\/p>\n
<\/p>\n
<\/p>\n
Add to List: <\/strong>Add selected keywords to an existing Keyword List or create a new one. This action supports both single and bulk operations for flexibility.<\/p>\n
<\/p>\n
5. FAQ<\/strong><\/h2>\n
1. Why is there no data for keyword recommendations from a certain source?<\/strong><\/p>\n
\n
Sources may lack data due to various conditions related to the selected ASIN:\n
\n
High CVR Keywords: No SP ads delivered or no orders from search terms in the last 30 days.<\/li>\n
Competitors High Frequency: Absence of competing product recommendation data or scattered high-frequency words.<\/li>\n
Amazon Brand Analytics Report: Lack of strongly related keywords in the ABA search term report.<\/li>\n
Root Keywords Extension: No search terms generated or too few terms for valid root extraction in the last 60 days.<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n
2. Why can't the date selection change the chart data?<\/strong><\/p>\n
\n
Recommended keywords, ABA ranking, and chart data are based on a fixed cycle and cannot be altered by changing the date selection on the page. Date selection affects only the display of advertising performance indicators.<\/li>\n<\/ul>\n
3. Can keywords be added to multiple ads in bulk?<\/strong><\/p>\n
\n
Yes, after selecting multiple keywords, you can apply various operations like targeting, negative targeting, campaign creation, and ad group creation in bulk.<\/li>\n<\/ul>\n
4. Why do some keywords lack historical trend data in their ABA rankings?<\/strong><\/p>\n
\n
If a keyword is newly added to the recommended report and was not previously tracked, it will not have historical ABA ranking data.<\/li>\n<\/ul>\n
5. Why are some keywords not displaying performance data\uff1f<\/strong><\/p>\n
\n
Performance data for keywords is only displayed if the keyword has generated advertising effectiveness data in SP or SB ads. This can be verified by the number of SP and SB ads that have been placed for that keyword.<\/li>\n<\/ul>","pure_content":"Lastest updated: 2024\/12\/26\n\u00a0\n1. Feature Introduction\n\nRecommended Keywords: This function displays keyword recommendations based on ASINs from multiple sources, showing whether these keywords have been targeted previously and their advertising performance data. This allows you to easily identify opportunities for keyword targeting and address deficiencies.\n\n\nTo use the Recommended Keywords function, select products at the top of the page to view the keywords. You can select multiple products, and the system remembers your previous filters for easier navigation during subsequent visits. If multiple ASINs or parent ASINs are selected, the displayed keyword recommendations will reflect the combined set of recommended keywords for these ASINs.\n\n\u00a0\n2. Use Cases\nASIN for stable advertising placement, targeting keywords to address gaps.\nHigh CVR Keywords: Keywords with high conversion rates over the past 30 days, indicating potential for profitable investment.\nCompetitors High Frequency: Xnurta Identify commonly used keywords by your competitors as the competitors high frequency keywords. Check the top three ASINs for click share and conversion share in the Amazon Brand Analytics (ABA) report. If competition is low, targeted advertising may be advantageous.\nAmazon Brand Analytics Report: Select keywords from the top three ASINs with high search rankings and low click-through rates, which are good investment opportunities.\nRoot Keywords Extension: Use AI algorithms to combine and analyze root words to identify and fill gaps.\n\u00a0\nInsight Keyword Targeting Base List for New ASINs: \nIncludes category keywords, Amazon suggested keywords, and branded keywords.\n\u00a0\nManage Keyword Targeting:\nCreate keyword lists by key products, categories, and product lines to enable targeted or negative targeting. Refer to keyword libraries from other sub-accounts for shared learning within the company, avoiding repeated mistakes.\nMonitor the advertising effectiveness of keywords, compare recent performance in ABA reports, analyze opportunities, and clear out inefficient traffic.\n\u00a0\n3. Conditions of use\nCurrently Open Site:\nRecommended Keywords: Available in the US, Canada, Japan, Australia, UK, France, Germany, Italy.\nKeyword List: Supports all sites.\n\u00a0\nSupported Campaign Types:\nSponsored Products and Sponsored Brands.\n\u00a0\nData Synchronization Time Limit:\nThe cycle for keyword recommendation updates weekly, from Sunday to Saturday.\nData updates have a delay of 3-4 days. The latest data might reflect the previous week or the week before that.\n\nFor example: 10.16 Monday, because of data acquisition and calculation delay, 10.8-10 data is not updated, the latest cycle is 10.1-10; 10.20 view data, the latest update cycle can view the data of 10.8-10\n\nAdvertising Effect data for keywords is synchronized with ad management keyword data and updated every 2 hours.\n\u00a0\n4. How to use\n4.1 Recommended Keywords\n4.1.1 ASIN Filtering:\nAfter selecting ASINs based on multiple criteria, you can view the recommended keywords associated with these ASINs. This selection will be remembered by the browser, retaining the ASIN data for your next visit to the page.\n\n\u00a0\n4.1.2 Keyword Source:\u00a0\nBy default, all sources except brand words are selected. Brand words are exclusive; selecting them will automatically deselect other sources. Adjust your selections and click \"OK\" to refresh the search. Keywords from multiple sources can be recommended simultaneously and viewed in the recommended sources column of the keyword table.\n\n\nHigh CVR Keywords: Keywords from ASIN-related search terms in SP advertising campaigns with high conversions over the past 30 days.\nCategory Keywords: Keywords from the last level of the category tree of the selected ASIN and expansion of these category words.\nCompetitors High Frequency: Obtain keywords from reverse traffic analysis of competing products recommended based on the ASIN.\nAmazon Brand Analytics Report: Keywords obtained from Amazon's ABA search term report with high relevance.\nAmazon Suggested Keywords: 200 keywords with high conversion from Amazon's keyword recommendation interface.\nRoot Keywords Extension: Obtain the main root from the overall analysis of the search term of the parent ASIN and expand based on the main root plus attribute words.\nBranded Keywords: Keywords related to this product brand, competing product brand, and expansion words; note that these can only be viewed from a single source.\n\n\u00a0\n4.1.3 ABA Search rank distribution chart\n\n\nThe horizontal axis is divided evenly by the maximum keyword ranking obtained, with each coordinate marking an interval from one value to the next.\nThe vertical axis counts the number of keywords within each ranking interval.\nThis chart displays the current distribution of all keyword rankings from Amazon Brand Analytics, primarily used to analyze peak distribution and the concentration of product-related vocabulary within the rankings.\nCompare with previous periods to track changes in the distribution peaks.\n\n\u00a0\n4.1.4 Keyword table\n\n\nKeywords are displayed and sorted by their Amazon Brand Analytics (ABA) search ranking in descending order.\nThe table includes ABA-related data, such as ranking trends over the past 12 weeks and information on the top three ASINs with the highest click share, as well as advertising performance data. Performance data is only shown for keywords that have been actively advertised.\nNumber of Ads Placed: Indicates if the keyword has been used in Sponsored Products (SP) or Sponsored Brands (SB) ads, with a clickable link to view detailed ad management data.\nNumber of Words Added to Thesaurus: Indicates if the keyword has been added to a custom thesaurus, with an option to jump directly to that view.\n\n\u00a0\n4.1.5 Actions\nAll of the actions below support single keyword and bulk operation.\n\nTargeting: Select the matching type for keyword delivery, set the bid amount, choose the ad group, and support batch delivery to multiple ad groups. This functionality mirrors that of adding delivery for SP search terms.\n\n\u00a0\nNegative Targeting:\u00a0Choose the matching type for negative keyword delivery, select the advertising campaign, and support negative delivery to multiple campaigns or ad groups, similar to adding negative delivery for SP search terms.\n\n\u00a0\nLabeling: Attach created keyword labels to link them to specific keywords.\n\n\u00a0\nCreate Ad Group: A new feature allowing you to select an ad campaign and add a keyword-targeted ad group to it, including the selected keywords.\nCreate an Advertising Campaign: A new feature to create a new SP or SB advertising campaign and automatically populate it with the selected keywords.\n\n\u00a0\nAdd to List:\u00a0Add selected keywords to an existing Keyword List or create a new one. This action supports both single and bulk operations for flexibility.\n\n5. FAQ\n1. Why is there no data for keyword recommendations from a certain source?\n\nSources may lack data due to various conditions related to the selected ASIN:\n\nHigh CVR Keywords: No SP ads delivered or no orders from search terms in the last 30 days.\nCompetitors High Frequency: Absence of competing product recommendation data or scattered high-frequency words.\nAmazon Brand Analytics Report: Lack of strongly related keywords in the ABA search term report.\nRoot Keywords Extension: No search terms generated or too few terms for valid root extraction in the last 60 days.\n\n\n\n2. Why can't the date selection change the chart data?\n\nRecommended keywords, ABA ranking, and chart data are based on a fixed cycle and cannot be altered by changing the date selection on the page. Date selection affects only the display of advertising performance indicators.\n\n3. Can keywords be added to multiple ads in bulk?\n\nYes, after selecting multiple keywords, you can apply various operations like targeting, negative targeting, campaign creation, and ad group creation in bulk.\n\n4. Why do some keywords lack historical trend data in their ABA rankings?\n\nIf a keyword is newly added to the recommended report and was not previously tracked, it will not have historical ABA ranking data.\n\n5. Why are some keywords not displaying performance data\uff1f\n\nPerformance data for keywords is only displayed if the keyword has generated advertising effectiveness data in SP or SB ads. This can be verified by the number of SP and SB ads that have been placed for that keyword.","is_draft":"0","editor_type":"3","file_path":"","add_time":"1715745799","update_time":"1737602450"},"pure_content":"Lastest updated: 2024\/12\/26\n\u00a0\n1. Feature Introduction\n\nRecommended Keywords: This function displays keyword recommendations based on ASINs from multiple sources, showing whether these keywords have be"},{"id":"739994","string_id":"az7SoDy4","status":"1","parent_id":"89119","slug":"Budget-Management-Track-Spend-Progress-and-Control-Your-Budget","order":"4","name":"Budget Management: Track Spend Progress and Control Your Budget","type":"2","cover":"","cover_alt":"","desc":null,"website":"","contact":"","seo_title":"","seo_keyword":"","seo_desc":"","share_switch":"0","share_code":"","author":"","published_time":"1773157631","add_time":"1773155874","update_time":"1776335949","corp_auth_id":"0","verify_code_auth_id":"0","editor_type":"3","file_type":"","auth_id":"[\"-1\"]","content":{"content_id":"739994","content":"
Latest update: 2026\/3\/10<\/span><\/p>\n
<\/p>\n
Overview<\/h2>\n
Budget Management helps you manage budgets in one place, track spending progress, and keep your monthly budget on pace. With Budget Management, you can:<\/p>\n
\n
Plan your monthly budget in advance<\/li>\n
Monitor whether spend is tracking against plan<\/li>\n
Set special budgets for key dates, such as promotions or campaign events<\/li>\n
Let the system adjust pacing for upcoming dates<\/li>\n
Allocate budget across a group of campaigns or managed groups<\/li>\n<\/ul>\n
There are two types of budget groups:<\/p>\n
\n
Campaign-level budget groups: <\/strong>Best for managing a specific group of campaigns or managed groups.<\/li>\n
Profile-level budget groups: <\/strong>Best for managing budget at the overall store level.<\/li>\n<\/ul>\n
Within the same profile, these two budget types cannot be enabled simultaneously.<\/p>\n
<\/p>\n
Where to find it<\/h2>\n
Advanced Ads Settings > Budget Management<\/p>\n
<\/p>\n
Campaign-level budget groups<\/h2>\n
Campaign-level budget groups are recommended when you:<\/p>\n
\n
Want to manage a specific group of campaigns or managed groups<\/li>\n
Want to assign special budgets for key dates such as promotions or holidays<\/li>\n
Want to allocate budget across items within the group<\/li>\n
Do not want to adjust budgets manually every day and prefer the system to optimize pacing<\/li>\n<\/ul>\n
When creating a budget group, you can select campaigns or managed groups as managed items. The system excludes archived campaigns and Sponsored Brands campaigns that use lifetime budgets.<\/p>\n
<\/p>\n
1. Monthly budget<\/h3>\n
The monthly budget controls the overall spending limit of the budget group for the current month. If Daily scheduling or Auto pacing is enabled, the system calculates the daily budgets for the remaining dates based on the amount already spent and the number of days left in the month.<\/p>\n
<\/p>\n
<\/p>\n
2. Daily scheduling<\/h3>\n
If you want to use different budgets on different dates, enable Daily Scheduling<\/strong><\/span>.<\/p>\n
If you manually set budgets for specific dates, those dates will follow your settings. The system will automatically allocate the budget for the remaining dates.<\/p>\n
The system runs one allocation at 00:00 each day. If you update the monthly or today’s budget, the system immediately refreshes the budget for the current date.<\/p>\n
When Daily Scheduling is set up for the first time, the system calculates daily budgets based on the remaining budget and the number of remaining allocatable days.<\/p>\n
After setup is complete:<\/p>\n
\n
\n
If Auto Pacing<\/strong><\/span> is not enabled, the system no longer recalculates based on actual monthly spend. Instead, it delivers budgets according to the values shown on the calendar.<\/p>\n<\/li>\n
\n
If you want to recalculate based on the latest spend, click Recalculate daily allocation<\/strong><\/span>.<\/p>\n<\/li>\n<\/ul>\n
<\/p>\n
<\/p>\n
3. Allocate budget within the group by percentage<\/h3>\n
If you want to control how much budget each campaign or managed group receives, enable Allocate budget by %<\/strong><\/span>.<\/p>\n
<\/p>\n
After this setting is enabled, the system generates a default ratio based on the daily budgets of the campaigns. You can also adjust the ratio manually.<\/p>\n
The daily budget calculated at the budget-group level is then distributed to each campaign and managed group according to the allocation ratio.<\/p>\n
The system uses the allocation ratios shown on the page in the following situations:<\/p>\n
\n
When you edit and submit settings on the budget group page<\/strong>\n
\n
\n
If only Allocate by %<\/strong><\/span> is enabled, the system distributes the budget based on the average daily budget calculated from the group allocation ratio.<\/p>\n<\/li>\n
\n
If both <\/span>Daily Scheduling<\/strong> and <\/span>Allocate by %<\/strong> are enabled, the system distributes the budget based on <\/span>Today’s budget × the current allocation ratio<\/strong>.<\/span><\/p>\n<\/li>\n<\/ul>\n<\/li>\n
On the first day of each month, <\/strong>the system also runs a distribution based on the current group allocation ratio.<\/li>\n<\/ul>\n
If a campaign's daily budget is changed outside Budget Management,<\/strong> the next time Budget Management edits, recalculates, or distributes the budget, it uses the latest campaign budget as the new baseline.<\/p>\n
In other words, the allocation ratio in Budget Management is not permanently fixed. It is recalculated based on the current campaign budgets.<\/p>\n
<\/p>\n
4. Auto Pacing<\/strong><\/h3>\n
If you want the system to optimize budget pacing automatically, enable Auto Pacing<\/strong><\/span>.<\/p>\n
<\/p>\n
When enabled, the system dynamically adjusts daily budget allocation based on spend progress and performance, helping the budget group stay on track toward the monthly budget goal. Allocation ratios within the group may also be adjusted dynamically.<\/p>\n
If both <\/span>Daily Scheduling<\/strong> and <\/span>Auto Pacing<\/strong> are enabled:<\/span><\/p>\n
\n
Dates you set manually will follow your settings<\/li>\n
Other dates will be optimized automatically by the system<\/li>\n<\/ul>\n
<\/p>\n
\n
What happens when Auto Pacing is enabled<\/strong><\/h3>\n
Auto Pacing works by first calculating timing, then reallocating across the group, and enabling Budget utilization<\/strong><\/span> mode for managed groups.<\/p>\n
Time dimension: daily pacing<\/strong><\/h4>\n
The system breaks down the remaining monthly budget of the group into daily budgets from today through the end of the month.<\/p>\n
Allocation dimension: within-group reallocation<\/strong><\/h4>\n
After determining the group’s total budget for the day, the system redistributes that budget across all items in the group, including managed groups and manual campaigns, while keeping the total group budget unchanged.<\/p>\n
Budget utilization mode<\/strong><\/h4>\n
When Auto Pacing is enabled, all AI-enabled managed groups<\/strong><\/span> in the budget group automatically enter Budget utilization<\/strong><\/span> mode.<\/p>\n
This mode is designed to improve pacing capability and budget utilization when spend is falling behind plan.<\/p>\n<\/blockquote>\n
<\/p>\n
Profile-level budget groups<\/strong><\/h2>\n
If you are more concerned with budget execution at the overall store level, rather than managing a specific set of campaigns, you can use a Profile-level budget group<\/strong><\/span>.<\/p>\n
Profile-level budget groups support two modes.<\/p>\n
<\/p>\n
1. Monitoring only mode<\/h3>\n
Use this mode if you only want to monitor overall store budget progress and do not want to modify campaign budgets.<\/p>\n
<\/p>\n
2. Dynamic allocation mode<\/h3>\n
Use this mode if you want the system to dynamically allocate the store’s remaining monthly budget based on spend performance during the current month.<\/p>\n
The logic works as follows:<\/p>\n
\n
When the monthly budget is updated, the system first calculates the remaining monthly budget for the profile<\/li>\n
It then allocates the remaining budget across the remaining dates in the month<\/li>\n
If today’s budget is updated directly, the system immediately delivers the budget using the value you set<\/li>\n
Campaign budgets in the store are scaled up or down proportionally based on their current budget share, so the total matches the store-level daily budget<\/li>\n
If any calculated value exceeds the platform’s maximum or minimum limit, the budget is delivered using the allowed limit instead<\/li>\n<\/ul>\n
\n
Profile-level budget groups do not<\/strong><\/span> support Auto Pacing<\/strong><\/span>.<\/p>\n
They only distribute the store’s remaining monthly budget dynamically based on historical spend. They do not support dynamic reallocation across campaigns or managed groups, and they do not enable Budget utilization<\/strong><\/span> mode for AI managed groups.<\/p>\n<\/blockquote>\n
<\/p>\n
How to choose<\/h2>\n
Use a <\/span>Campaign-level budget group<\/strong> if you:<\/span><\/p>\n
\n
Want to manage a specific group of campaigns or managed groups<\/li>\n
Want to set budgets for key dates<\/li>\n
Want to allocate budget within the group<\/li>\n
Want to use Auto Pacing<\/strong><\/span><\/li>\n<\/ul>\n
Use a <\/span>Profile-level budget group<\/strong> if you:<\/span><\/p>\n
\n
Only want to monitor whether the store budget is being spent as planned<\/li>\n
Only need budget control at the overall store level<\/li>\n
Do not need group-level allocation ratios or detailed campaign-level management<\/li>\n<\/ul>\n
<\/h2>\n
Additional settings<\/h2>\n
<\/p>\n
1. Notifications<\/h3>\n
If the current month's time spend progress differs from the ideal progress by more than 50%, Xnurta will send a message to the user, notifying you of the current budget risk.<\/p>\n
\n
Actual progress: Spend to date \/ Monthly budget set for the current month.<\/p>\n
Ideal progress: Ideal spend \/ Monthly budget: If you have set daily budget tracking, the ideal spend is calculated based on the sum of daily budgets to date; if you have not enabled daily budget tracking, it is calculated based on the sum of average daily budgets to date.<\/p>\n<\/blockquote>\n
<\/p>\n
2. Monthly Budget Accumulation<\/h3>\n
If there is remaining budget in the current month and a budget value is also set for the next month for budget management, then the remaining budget from the current month will be added to the next month.<\/p>\n
<\/p>\n
3. Monthly Overspending Stop & Automatic Start<\/h3>\n
If the ad campaigns and management groups under the current budget group spend close to 95% of the set budget, then all ad campaigns in that budget group will be paused; if the budget is sufficient and overspending stop has been triggered, the ad campaigns under the budget group will start automatically.<\/p>\n
<\/p>\n
Q&A<\/h2>\n
I only want to monitor budget progress and do not want to change campaign budgets. What should I use?<\/strong><\/p>\n
For campaign-level budget groups: Keep all three setting switches turned off.<\/p>\n
For profile-level budget groups: Use <\/span>Monitoring only mode<\/strong>.<\/span><\/p>\n
<\/p>\n
I have promotion days and want to increase the budget on specific dates. What should I use?<\/strong><\/p>\n
Use a <\/span>Campaign-level budget group<\/strong> and enable <\/span>Daily Scheduling<\/strong>.<\/span><\/p>\n
Dates you configure manually will follow your settings. The remaining dates will be allocated or optimized automatically.<\/p>\n
<\/p>\n
I do not want to adjust budgets manually every day. What should I use?<\/strong><\/p>\n
If you are managing a specific group of advertising objects, use Auto Pacing<\/strong><\/span> in a campaign-level budget group.<\/p>\n
If you want dynamic budget adjustment at the overall store level, use Dynamic allocation mode<\/strong><\/span> in a store-level budget group.<\/p>\n
<\/p>\n
Why can’t some campaigns be added to a budget group?<\/strong><\/p>\n
The system excludes:<\/p>\n
\n
Archived campaigns<\/li>\n
Campaigns or managed groups that already belong to another budget group<\/li>\n
Sponsored Brands campaigns that use lifetime budgets<\/li>\n<\/ul>\n
Video Tutorial<\/h3>\n
<\/iframe><\/p>","pure_content":"Latest update: 2026\/3\/10\n\u00a0\nOverview\nBudget Management helps you manage budgets in one place, track spending progress, and keep your monthly budget on pace. With Budget Management, you can:\n\nPlan your monthly budget in advance\nMonitor whether spend is tracking against plan\nSet special budgets for key dates, such as promotions or campaign events\nLet the system adjust pacing for upcoming dates\nAllocate budget across a group of campaigns or managed groups\n\nThere are two types of budget groups:\n\nCampaign-level budget groups: Best for managing a specific group of campaigns or managed groups.\nProfile-level budget groups: Best for managing budget at the overall store level.\n\nWithin the same profile, these two budget types cannot be enabled simultaneously.\n\u00a0\nWhere to find it\nAdvanced Ads Settings > Budget Management\n\u00a0\nCampaign-level budget groups\nCampaign-level budget groups are recommended when you:\n\nWant to manage a specific group of campaigns or managed groups\nWant to assign special budgets for key dates such as promotions or holidays\nWant to allocate budget across items within the group\nDo not want to adjust budgets manually every day and prefer the system to optimize pacing\n\nWhen creating a budget group, you can select campaigns or managed groups as managed items. The system excludes archived campaigns and Sponsored Brands campaigns that use lifetime budgets.\n\u00a0\n1. Monthly budget\nThe monthly budget controls the overall spending limit of the budget group for the current month. If Daily scheduling or Auto pacing is enabled, the system calculates the daily budgets for the remaining dates based on the amount already spent and the number of days left in the month.\n\n\u00a0\n2. Daily scheduling\nIf you want to use different budgets on different dates, enable Daily Scheduling.\nIf you manually set budgets for specific dates, those dates will follow your settings. The system will automatically allocate the budget for the remaining dates.\nThe system runs one allocation at 00:00 each day. If you update the monthly\u00a0or today\u2019s budget, the system immediately refreshes the budget for the current date.\nWhen Daily Scheduling is set up for the first time, the system calculates daily budgets based on the remaining budget and the number of remaining allocatable days.\nAfter setup is complete:\n\n\nIf Auto Pacing is not enabled, the system no longer recalculates based on actual monthly spend. Instead, it delivers budgets according to the values shown on the calendar.\n\n\nIf you want to recalculate based on the latest spend, click Recalculate daily allocation.\n\n\n\n\u00a0\n3. Allocate budget within the group by percentage\nIf you want to control how much budget each campaign or managed group receives, enable Allocate budget by %.\n\nAfter this setting is enabled, the system generates a default ratio based on the daily budgets of the campaigns. You can also adjust the ratio manually.\nThe daily budget calculated at the budget-group level is then distributed to each campaign and managed group according to the allocation ratio.\nThe system uses the allocation ratios shown on the page in the following situations:\n\nWhen you edit and submit settings on the budget group page\n\n\nIf only Allocate by % is enabled, the system distributes the budget based on the average daily budget calculated from the group allocation ratio.\n\n\nIf both Daily Scheduling and Allocate by % are enabled, the system distributes the budget based on\u00a0Today\u2019s budget \u00d7 the current allocation ratio.\n\n\n\nOn the first day of each month, the system also runs a distribution based on the current group allocation ratio.\n\nIf a campaign's daily budget is changed outside Budget Management, the next time Budget Management edits, recalculates, or distributes the budget, it uses the latest campaign budget as the new baseline.\nIn other words, the allocation ratio in Budget Management is not permanently fixed. It is recalculated based on the current campaign budgets.\n\u00a0\n4. Auto Pacing\nIf you want the system to optimize budget pacing automatically, enable Auto Pacing.\n\nWhen enabled, the system dynamically adjusts daily budget allocation based on spend progress and performance, helping the budget group stay on track toward the monthly budget goal. Allocation ratios within the group may also be adjusted dynamically.\nIf both Daily Scheduling and Auto Pacing are enabled:\n\nDates you set manually will follow your settings\nOther dates will be optimized automatically by the system\n\n\n\nWhat happens when Auto Pacing is enabled\nAuto Pacing works by first calculating timing, then reallocating across the group, and enabling Budget utilization mode for managed groups.\nTime dimension: daily pacing\nThe system breaks down the remaining monthly budget of the group into daily budgets from today through the end of the month.\nAllocation dimension: within-group reallocation\nAfter determining the group\u2019s total budget for the day, the system redistributes that budget across all items in the group, including managed groups and manual campaigns, while keeping the total group budget unchanged.\nBudget utilization mode\nWhen Auto Pacing is enabled, all AI-enabled managed groups in the budget group automatically enter Budget utilization mode.\nThis mode is designed to improve pacing capability and budget utilization when spend is falling behind plan.\n\n\u00a0\nProfile-level budget groups\nIf you are more concerned with budget execution at the overall store level, rather than managing a specific set of campaigns, you can use a Profile-level budget group.\nProfile-level budget groups support two modes.\n\n1. Monitoring only mode\nUse this mode if you only want to monitor overall store budget progress and do not want to modify campaign budgets.\n\u00a0\n2. Dynamic allocation mode\nUse this mode if you want the system to dynamically allocate the store\u2019s remaining monthly budget based on spend performance during the current month.\nThe logic works as follows:\n\nWhen the monthly budget is updated, the system first calculates the remaining monthly budget for the profile\nIt then allocates the remaining budget across the remaining dates in the month\nIf today\u2019s budget is updated directly, the system immediately delivers the budget using the value you set\nCampaign budgets in the store are scaled up or down proportionally based on their current budget share, so the total matches the store-level daily budget\nIf any calculated value exceeds the platform\u2019s maximum or minimum limit, the budget is delivered using the allowed limit instead\n\n\nProfile-level budget groups do not support Auto Pacing.\nThey only distribute the store\u2019s remaining monthly budget dynamically based on historical spend. They do not support dynamic reallocation across campaigns or managed groups, and they do not enable Budget utilization mode for AI managed groups.\n\n\u00a0\nHow to choose\nUse a Campaign-level budget group if you:\n\nWant to manage a specific group of campaigns or managed groups\nWant to set budgets for key dates\nWant to allocate budget within the group\nWant to use Auto Pacing\n\nUse a Profile-level budget group if you:\n\nOnly want to monitor whether the store budget is being spent as planned\nOnly need budget control at the overall store level\nDo not need group-level allocation ratios or detailed campaign-level management\n\n\u00a0\nAdditional settings\n\n1. Notifications\nIf the current month's time spend progress differs from the ideal progress by more than 50%, Xnurta will send a message to the user, notifying you of the current budget risk.\n\nActual progress: Spend to date \/ Monthly budget set for the current month.\nIdeal progress: Ideal spend \/ Monthly budget: If you have set daily budget tracking, the ideal spend is calculated based on the sum of daily budgets to date; if you have not enabled daily budget tracking, it is calculated based on the sum of average daily budgets to date.\n\n\u00a0\n2. Monthly Budget Accumulation\nIf there is remaining budget in the current month and a budget value is also set for the next month for budget management, then the remaining budget from the current month will be added to the next month.\n\u00a0\n3.\u00a0Monthly Overspending Stop & Automatic Start\nIf the ad campaigns and management groups under the current budget group spend close to 95% of the set budget, then all ad campaigns in that budget group will be paused; if the budget is sufficient and overspending stop has been triggered, the ad campaigns under the budget group will start automatically.\n\u00a0\nQ&A\nI only want to monitor budget progress and do not want to change campaign budgets. What should I use?\nFor campaign-level budget groups:\u00a0Keep all three setting switches turned off.\nFor profile-level budget groups: Use Monitoring only mode.\n\u00a0\nI have promotion days and want to increase the budget on specific dates. What should I use?\nUse a Campaign-level budget group and enable Daily Scheduling.\nDates you configure manually will follow your settings. The remaining dates will be allocated or optimized automatically.\n\u00a0\nI do not want to adjust budgets manually every day. What should I use?\nIf you are managing a specific group of advertising objects, use Auto Pacing in a campaign-level budget group.\nIf you want dynamic budget adjustment at the overall store level, use Dynamic allocation mode in a store-level budget group.\n\u00a0\nWhy can\u2019t some campaigns be added to a budget group?\nThe system excludes:\n\nArchived campaigns\nCampaigns or managed groups that already belong to another budget group\nSponsored Brands campaigns that use lifetime budgets\n\nVideo Tutorial","is_draft":"0","editor_type":"3","file_path":"","add_time":"1773155874","update_time":"1775837272"},"pure_content":"Latest update: 2026\/3\/10\n\u00a0\nOverview\nBudget Management helps you manage budgets in one place, track spending progress, and keep your monthly budget on pace. With Budget Management, you can:\n\nPlan your"},{"id":"685390","string_id":"o1irZZeH","status":"1","parent_id":"89119","slug":"AI-Filter-Filter-Ads-with-a-Single-Sentence","order":"2","name":"AI Filter: Filter Ads with a Single Sentence","type":"2","cover":"","cover_alt":"","desc":null,"website":"","contact":"","seo_title":"","seo_keyword":"","seo_desc":"","share_switch":"0","share_code":"","author":"","published_time":"1766545657","add_time":"1766492628","update_time":"1773157636","corp_auth_id":"0","verify_code_auth_id":"0","editor_type":"3","file_type":"","auth_id":"[\"-1\"]","content":{"content_id":"685390","content":"<h2>1. Overview<\/h2>\n<p><strong>AI Filter <\/strong>lets you “filter ads with one sentence.”<br>Just describe what you want in natural language (e.g., Spend, Sales, ACOS, Status, Product), and the system will automatically convert your request into filter conditions and sorting, then show results immediately.<\/p>\n<p>The generated filters are displayed as <strong>visual tags<\/strong> (including <strong>AND\/OR<\/strong> and <strong>parentheses<\/strong>) so you can easily understand, edit, and reuse them.<\/p>\n<p>It helps you:<\/p>\n<div data-page-id=\"YwepdrodDomuwaxKr9ZcPx40nrg\" data-lark-html-role=\"root\" data-docx-has-block-data=\"false\">\n<ul class=\"list-bullet1\">\n<li class=\"ace-line ace-line old-record-id-FG8qdc1bAoHDeFx2RCTciZvYnpf\" data-list=\"bullet\">\n<div>Use fewer dropdown filters and quickly find <strong>problem ads \/ opportunity ads<\/strong><\/div>\n<\/li>\n<li class=\"ace-line ace-line old-record-id-IY8bdiOPxo3Czwxdu4zcQLp7nTc\" data-list=\"bullet\">\n<div>Filter using business-friendly language (e.g., “high spend but low conversion in the last 14 days”)<\/div>\n<\/li>\n<li class=\"ace-line ace-line old-record-id-CjgmdJlu4oNqMhxbivUcr4jNn3J\" data-list=\"bullet\">\n<div>Support more advanced requests (e.g., “Spend > Daily Budget × 80%”, “ACOS is 20% higher than average”, “Top 20 keywords by spend”)<\/div>\n<\/li>\n<li class=\"ace-line ace-line old-record-id-Ski8dwkHeoEftHxC8qScaKpXnOR\" data-list=\"bullet\">\n<div>Save common conditions as <strong>Filter<\/strong><strong> Groups<\/strong> and reuse them in one click<\/div>\n<\/li>\n<\/ul>\n<\/div>\n<p> <\/p>\n<h2>2. How It Works<\/h2>\n<h3>2.1 Entry & Basic Flow<\/h3>\n<p><strong>Open AI Filter<\/strong><\/p>\n<ul>\n<li>\n<div data-page-id=\"YwepdrodDomuwaxKr9ZcPx40nrg\" data-lark-html-role=\"root\" data-docx-has-block-data=\"false\">\n<div class=\" old-record-id-IyYmdxI9goVzrhxpPFXc73FInng\">On the list page, click <strong>“AI Filter”<\/strong> at the top. AI Filter is available on:<\/div>\n<\/div>\n<div data-page-id=\"YwepdrodDomuwaxKr9ZcPx40nrg\" data-lark-html-role=\"root\" data-docx-has-block-data=\"false\">\n<ul class=\"list-bullet1\">\n<li class=\"ace-line ace-line old-record-id-Zbbtd4tf5oVMj8xwU8BcXSudnGf\" data-list=\"bullet\">\n<div>Campaigns<\/div>\n<\/li>\n<li class=\"ace-line ace-line old-record-id-Vt1kdjTluoPWh3xz8ETcipxTnFh\" data-list=\"bullet\">\n<div>AI Managed Groups<\/div>\n<\/li>\n<li class=\"ace-line ace-line old-record-id-OeLSdcEzQordoRxe5vjca1l2nYe\" data-list=\"bullet\">\n<div>Products<\/div>\n<\/li>\n<li class=\"ace-line ace-line old-record-id-T4RFd4CSKorde4x7Y9fcmAXDnkg\" data-list=\"bullet\">\n<div>Keywords<\/div>\n<\/li>\n<li class=\"ace-line ace-line old-record-id-XR0NdRIEko9WJNxTTMmcKNLpnqr\" data-list=\"bullet\">\n<div>Search Terms<\/div>\n<\/li>\n<\/ul>\n<\/div>\n<\/li>\n<\/ul>\n<p><strong>Enter your request (natural language)<\/strong><\/p>\n<ul>\n<li>\n<p>Type one sentence describing what you want to filter, then press Enter or click Confirm.<\/p>\n<\/li>\n<li>\n<p>For best results, include: <strong>Time range + metric conditions + status\/type + sorting (optional)<\/strong>.<\/p>\n<\/li>\n<\/ul>\n<p>Examples (basic):<\/p>\n<ul>\n<li>\n<p>“Enabled ads with spend over $300 and conversion rate below 20% in the last 30 days, sort by ACOS high to low”<\/p>\n<\/li>\n<li>\n<p>“Ads with sales > 500 or orders > 20 in the last 14 days”<\/p>\n<\/li>\n<li>\n<p>“Ads with ACOS below 25% in the last 7 days, sort by sales high to low”<\/p>\n<\/li>\n<\/ul>\n<div data-page-id=\"YwepdrodDomuwaxKr9ZcPx40nrg\" data-lark-html-role=\"root\" data-docx-has-block-data=\"false\">\n<div class=\"ace-line ace-line old-record-id-IbGGdO5Zho4Ev4xSg1YcNddOnzb\">Examples (advanced):<\/div>\n<ul class=\"list-bullet1\">\n<li class=\"ace-line ace-line old-record-id-WUfDdeLqRoIHEBxBvu6chZ8an1b\" data-list=\"bullet\">\n<div>“Products in the last 14 days with Spend > Daily Budget × 80%”<\/div>\n<\/li>\n<li class=\"ace-line ace-line old-record-id-F5eadh8ASoIFDPxKRizcOERun9e\" data-list=\"bullet\">\n<div>“Keywords where ACOS in the last 7 days is 20% higher than average”<\/div>\n<\/li>\n<li class=\"ace-line ace-line old-record-id-ZZ9odSFteoRJWwxaYIOcmlBOnyb\" data-list=\"bullet\">\n<div>“Top 20 search terms by spend in the last 30 days”<\/div>\n<\/li>\n<li class=\"ace-line ace-line old-record-id-FzG3dFMsnoqI4LxErHucDjCtnOe\" data-list=\"bullet\">\n<div>“Search terms with spend > $20 in the last 7 days and not added as negative yet”<\/div>\n<\/li>\n<li class=\"ace-line ace-line old-record-id-Kk7EdxMNIoKfCnxSdmPc8kqvnLc\" data-list=\"bullet\">\n<div>“Use EUR: Products with spend > €100 in the last 30 days”<\/div>\n<\/li>\n<\/ul>\n<\/div>\n<p><strong>Review results & filter tags<\/strong><\/p>\n<ul>\n<li>\n<p>After submitting, the system shows the parsed filters as tags: <strong>Field + Operator + Value<\/strong>, with <strong>AND\/OR + parentheses<\/strong> to show the logic.<\/p>\n<\/li>\n<li>\n<p>The ad list will refresh immediately based on those filters.<\/p>\n<\/li>\n<\/ul>\n<p> <\/p>\n<h3>2.2 Fine-Tune Your Results<\/h3>\n<p>You don’t need to rewrite the whole sentence every time. Common ways to adjust:<\/p>\n<div data-page-id=\"YwepdrodDomuwaxKr9ZcPx40nrg\" data-lark-html-role=\"root\" data-docx-has-block-data=\"false\">\n<div class=\"ace-line ace-line old-record-id-S71vdLusyoBMQwxFDHechQ7YnHb\"><strong>A. Remove a condition<\/strong><\/div>\n<div class=\"ace-line ace-line old-record-id-S71vdLusyoBMQwxFDHechQ7YnHb\">\n<ul>\n<li>Click the <strong>×<\/strong> on a filter tag to remove it. Results refresh instantly.<\/li>\n<\/ul>\n<\/div>\n<div class=\"ace-line ace-line old-record-id-TaDrdVsYnoqtXUxBkSPcfQd3n1e\"><strong>B. Edit AI <\/strong><strong>filter<\/strong><strong> tags<\/strong><\/div>\n<div class=\"ace-line ace-line old-record-id-TaDrdVsYnoqtXUxBkSPcfQd3n1e\">\n<ul>\n<li>Click the <strong>operator<\/strong> or <strong>value<\/strong> on a filter tag to edit it. Results refresh instantly.<\/li>\n<\/ul>\n<\/div>\n<div class=\"ace-line ace-line old-record-id-QeuAdyXo3oxd9YxL0QAc3RgSnYd\"><strong>C. <\/strong><strong>Switch<\/strong><strong> AND \/ OR directly<\/strong><\/div>\n<div class=\"ace-line ace-line old-record-id-QeuAdyXo3oxd9YxL0QAc3RgSnYd\">\n<ul>\n<li>In the visual filter area, <strong>AND \/ OR<\/strong> is clickable. You can switch <strong>AND ↔ OR<\/strong> (without changing the parentheses structure) and the results update immediately.<\/li>\n<\/ul>\n<\/div>\n<div class=\"ace-line ace-line old-record-id-YLnOdRoiioXgvlxbCCAcKJsrnyc\"><strong>D. Change currency (for money-related conditions)<\/strong><\/div>\n<div class=\"ace-line ace-line old-record-id-YLnOdRoiioXgvlxbCCAcKJsrnyc\">\n<ul>\n<li>If your filters include spend\/budget, the tag includes a currency selector. You can switch currencies (e.g., USD\/EUR\/JPY), and results update automatically.<\/li>\n<\/ul>\n<\/div>\n<div class=\"ace-line ace-line old-record-id-Q2HNdfyTJovnQTxPgG0cv3JLnOb\"><strong>E. Remove AI-generated sorting<\/strong><\/div>\n<div class=\"ace-line ace-line old-record-id-Q2HNdfyTJovnQTxPgG0cv3JLnOb\">\n<ul>\n<li>If AI adds a sort (e.g., “ACOS high to low”), sorting will also appear as a tag. Click the <strong>×<\/strong> on the sort tag to remove it. If no sort remains, the page returns to its default sorting.<\/li>\n<\/ul>\n<\/div>\n<div class=\"ace-line ace-line old-record-id-MNEZd5KpRoo4Svxa0vHcu1MGnnd\"><strong>F. Submit a new natural-language request<\/strong><\/div>\n<div class=\"ace-line ace-line old-record-id-MNEZd5KpRoo4Svxa0vHcu1MGnnd\">\n<ul>\n<li>If you want to change the logic, time range, or overall approach, edit the sentence and submit again. The system will generate a new set of filters.<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<p> <\/p>\n<h3>2.3 Save & Reuse (Filter Groups + History)<\/h3>\n<p><strong>A. Save as a Filter Group (recommended)<\/strong><\/p>\n<ul>\n<li>\n<p>After you get a useful set of filters, click <strong>“Save Filter”<\/strong>, name it, and save it as a Filter Group.<\/p>\n<\/li>\n<li>\n<p>Next time, select it from Filter Groups to reuse in one click.<\/p>\n<\/li>\n<\/ul>\n<p><strong>B. Use search history<\/strong><\/p>\n<ul>\n<li>\n<p>The system stores the last <strong>10 successful<\/strong> natural-language filter requests.<\/p>\n<\/li>\n<li>\n<p>You can open the history dropdown and reuse a past query with one click.<\/p>\n<\/li>\n<\/ul>\n<p> <\/p>\n<h3>2.4 Tips & Notes<\/h3>\n<ul>\n<li>AI Filter currently supports <strong>Filter Conditions + Sorting<\/strong> only. It does not support <strong>adding columns, Group By, or aggregated analysis<\/strong>.<\/li>\n<li>The maximum time range is <strong>365 days<\/strong>. If you exceed it, the system will ask you to shorten the range.<\/li>\n<li>Advanced math-style expressions are supported, but typically only for one-step calculations (e.g., “× 80%”). Complex multi-step formulas may not be supported.<\/li>\n<li>Some cross-page \/ cross-granularity filters are not supported (for example, using product-level metrics while filtering on the Search Terms page).<\/li>\n<li>If you see “Field not supported \/ Operation not supported \/ Request timed out”, try:\n<ul>\n<li>Fewer conditions<\/li>\n<li>Fewer OR statements<\/li>\n<li>A shorter time range<\/li>\n<li>More specific wording<\/li>\n<\/ul>\n<\/li>\n<li>AI Filter has a <strong>usage limit<\/strong>. If you hit the limit, please use standard filters to complete your task.<\/li>\n<\/ul>","pure_content":"1. Overview\nAI Filter\u00a0lets you \u201cfilter ads with one sentence.\u201dJust describe what you want in natural language (e.g., Spend, Sales, ACOS, Status, Product), and the system will automatically convert your request into filter conditions and sorting, then show results immediately.\nThe generated filters are displayed as visual tags (including AND\/OR and parentheses) so you can easily understand, edit, and reuse them.\nIt helps you:\n\n\n\nUse fewer dropdown filters and quickly find problem ads \/ opportunity ads\n\n\nFilter using business-friendly language (e.g., \u201chigh spend but low conversion in the last 14 days\u201d)\n\n\nSupport more advanced requests (e.g., \u201cSpend > Daily Budget \u00d7 80%\u201d, \u201cACOS is 20% higher than average\u201d, \u201cTop 20 keywords by spend\u201d)\n\n\nSave common conditions as Filter Groups and reuse them in one click\n\n\n\n\u00a0\n2. How It Works\n2.1 Entry & Basic Flow\nOpen AI Filter\n\n\n\nOn the list page, click \u201cAI Filter\u201d at the top. AI Filter is available on:\n\n\n\n\nCampaigns\n\n\nAI Managed Groups\n\n\nProducts\n\n\nKeywords\n\n\nSearch Terms\n\n\n\n\n\nEnter your request (natural language)\n\n\nType one sentence describing what you want to filter, then press Enter or click Confirm.\n\n\nFor best results, include: Time range + metric conditions + status\/type + sorting (optional).\n\n\nExamples\u00a0(basic):\n\n\n\u201cEnabled ads with spend over $300 and conversion rate below 20% in the last 30 days, sort by ACOS high to low\u201d\n\n\n\u201cAds with sales > 500 or orders > 20 in the last 14 days\u201d\n\n\n\u201cAds with ACOS below 25% in the last 7 days, sort by sales high to low\u201d\n\n\n\nExamples (advanced):\n\n\n\u201cProducts in the last 14 days with Spend > Daily Budget \u00d7 80%\u201d\n\n\n\u201cKeywords where ACOS in the last 7 days is 20% higher than average\u201d\n\n\n\u201cTop 20 search terms by spend in the last 30 days\u201d\n\n\n\u201cSearch terms with spend > $20 in the last 7 days and not added as negative yet\u201d\n\n\n\u201cUse EUR: Products with spend > \u20ac100 in the last 30 days\u201d\n\n\n\nReview results & filter tags\n\n\nAfter submitting, the system shows the parsed filters as tags: Field + Operator + Value, with AND\/OR + parentheses to show the logic.\n\n\nThe ad list will refresh immediately based on those filters.\n\n\n\u00a0\n2.2 Fine-Tune Your Results\nYou don\u2019t need to rewrite the whole sentence every time. Common ways to adjust:\n\nA. Remove a condition\n\n\nClick the\u00a0\u00d7 on a filter tag to remove it. Results refresh instantly.\n\n\nB. Edit AI filter tags\n\n\nClick the\u00a0operator or value on a filter tag to edit it. Results refresh instantly.\n\n\nC. Switch AND \/ OR directly\n\n\nIn the visual filter area,\u00a0AND \/ OR is clickable. You can switch AND \u2194 OR (without changing the parentheses structure) and the results update immediately.\n\n\nD. Change currency (for money-related conditions)\n\n\nIf your filters include spend\/budget, the tag includes a currency selector. You can switch currencies (e.g., USD\/EUR\/JPY), and results update automatically.\n\n\nE. Remove AI-generated sorting\n\n\nIf AI adds a sort (e.g., \u201cACOS high to low\u201d), sorting will also appear as a tag. Click the\u00a0\u00d7 on the sort tag to remove it. If no sort remains, the page returns to its default sorting.\n\n\nF. Submit a new natural-language request\n\n\nIf you want to change the logic, time range, or overall approach, edit the sentence and submit again. The system will generate a new set of filters.\n\n\n\n\u00a0\n2.3 Save & Reuse (Filter Groups + History)\nA. Save as a Filter Group (recommended)\n\n\nAfter you get a useful set of filters, click \u201cSave Filter\u201d, name it, and save it as a Filter Group.\n\n\nNext time, select it from Filter Groups to reuse in one click.\n\n\nB. Use search history\n\n\nThe system stores the last 10 successful natural-language filter requests.\n\n\nYou can open the history dropdown and reuse a past query with one click.\n\n\n\u00a0\n2.4 Tips & Notes\n\nAI Filter currently supports Filter Conditions + Sorting only. It does not support adding columns, Group By, or aggregated analysis.\nThe maximum time range is 365 days. If you exceed it, the system will ask you to shorten the range.\nAdvanced math-style expressions are supported, but typically only for one-step calculations (e.g., \u201c\u00d7 80%\u201d). Complex multi-step formulas may not be supported.\nSome cross-page \/ cross-granularity filters are not supported (for example, using product-level metrics while filtering on the Search Terms page).\nIf you see \u201cField not supported \/ Operation not supported \/ Request timed out\u201d, try:\n\nFewer conditions\nFewer OR statements\nA shorter time range\nMore specific wording\n\n\nAI Filter has a usage limit. If you hit the limit, please use standard filters to complete your task.","is_draft":"0","editor_type":"3","file_path":"","add_time":"1766492628","update_time":"1769568364"},"pure_content":"1. Overview\nAI Filter\u00a0lets you \u201cfilter ads with one sentence.\u201dJust describe what you want in natural language (e.g., Spend, Sales, ACOS, Status, Product), and the system will automatically convert you"},{"id":"717649","string_id":"oP2S1M8s","status":"1","parent_id":"89119","slug":"wu-biao-ti-wen-zhang","order":"1","name":"All Portfolios & All Sponsored Ads","type":"2","cover":"","cover_alt":"","desc":null,"website":"","contact":"","seo_title":"","seo_keyword":"","seo_desc":"","share_switch":"0","share_code":"","author":"Sylvie","published_time":"1770187262","add_time":"1770187216","update_time":"1773157636","corp_auth_id":"0","verify_code_auth_id":"0","editor_type":"3","file_type":"","auth_id":"[\"-1\"]","content":{"content_id":"717649","content":"<h2 id=\"h_e29c8ac9ef\" class=\"intercom-interblocks-align-left\" data-pm-slice=\"0 0 []\">1. Overview<\/h2>\n<p class=\"intercom-interblocks-align-left\">Ad Management is one of the most frequently used modules for creating and managing ads.<br>It is built on top of Amazon’s native advertising capabilities, with significant improvements in efficiency and user experience.<\/p>\n<p class=\"intercom-interblocks-align-left\">With Xnurta, you can:<\/p>\n<ul>\n<li>\n<p class=\"intercom-interblocks-align-left\">Manage ads across <strong>multiple stores and campaign types<\/strong> in a single interface<\/p>\n<\/li>\n<li>\n<p class=\"intercom-interblocks-align-left\">Perform <strong>faster and more convenient operations<\/strong>, including creation, filtering, and bulk actions<\/p>\n<\/li>\n<li>\n<p class=\"intercom-interblocks-align-left\">Access <strong>richer data visualizations<\/strong> to understand performance<\/p>\n<\/li>\n<li>\n<p class=\"intercom-interblocks-align-left\">Quickly launch <strong>AI-powered and automation tools<\/strong> to reduce manual work<\/p>\n<\/li>\n<\/ul>\n<div class=\"embercom-prosemirror-composer-divider intercom-divider-container\">\n<div><hr><\/div>\n<\/div>\n<h2 id=\"h_a81e3a6966\" class=\"intercom-interblocks-align-left\">2. Use Cases<\/h2>\n<p class=\"intercom-interblocks-align-left\">This feature is suitable for sellers who:<\/p>\n<ul>\n<li>\n<p class=\"intercom-interblocks-align-left\">Manage multiple stores and require bulk operations<\/p>\n<\/li>\n<li>\n<p class=\"intercom-interblocks-align-left\">Want to improve advertising efficiency using productivity and automation tools<\/p>\n<\/li>\n<\/ul>\n<div class=\"embercom-prosemirror-composer-divider intercom-divider-container\">\n<div><hr><\/div>\n<\/div>\n<h2 id=\"h_30fe13c41a\" class=\"intercom-interblocks-align-left\">3. Requirements<\/h2>\n<ul>\n<li>\n<p class=\"intercom-interblocks-align-left\">Amazon Ads API authorization is required before using Ad Management.<\/p>\n<\/li>\n<\/ul>\n<p class=\"intercom-interblocks-align-left\"><strong>Entry points:<\/strong><\/p>\n<ul>\n<li>\n<p class=\"intercom-interblocks-align-left\"><strong>Ad Management → All Portfolios<\/strong><\/p>\n<\/li>\n<li>\n<p class=\"intercom-interblocks-align-left\"><strong>Ad Management → All Sponsored Ads<\/strong><\/p>\n<\/li>\n<\/ul>\n<div class=\"embercom-prosemirror-composer-divider intercom-divider-container\">\n<div><hr><\/div>\n<\/div>\n<h2 id=\"h_e33c677605\" class=\"intercom-interblocks-align-left\">4. How It Works<\/h2>\n<p class=\"intercom-interblocks-align-left\">The Amazon Ad Management module consists of two aggregated pages that work across stores and ad types:<\/p>\n<ul>\n<li>\n<p class=\"intercom-interblocks-align-left\"><strong>All Portfolios<\/strong><\/p>\n<\/li>\n<li>\n<p class=\"intercom-interblocks-align-left\"><strong>All Sponsored Ads<\/strong><\/p>\n<\/li>\n<\/ul>\n<div class=\"embercom-prosemirror-composer-divider intercom-divider-container\">\n<div><hr><\/div>\n<\/div>\n<h2 id=\"h_81ce08cbd0\" class=\"intercom-interblocks-align-left\">4.1 All Portfolios<\/h2>\n<p class=\"intercom-interblocks-align-left\">On the <strong>All Portfolios<\/strong> page, you can efficiently manage your portfolios with the following capabilities:<\/p>\n<h2 id=\"h_094a7b68c6\" class=\"intercom-interblocks-align-left\">Filtering<\/h2>\n<p class=\"intercom-interblocks-align-left\">You can apply filters to view portfolio-level performance charts and portfolio lists.<br>Filtering by <strong>ASIN<\/strong> is supported.<\/p>\n<h2 id=\"h_d34b647c01\" class=\"intercom-interblocks-align-left\">Data Visualization<\/h2>\n<p class=\"intercom-interblocks-align-left\">You can analyze portfolio performance through multiple visual perspectives, including:<\/p>\n<ul>\n<li>\n<p class=\"intercom-interblocks-align-left\">Performance trends<\/p>\n<\/li>\n<li>\n<p class=\"intercom-interblocks-align-left\">Advertising structure<\/p>\n<\/li>\n<li>\n<p class=\"intercom-interblocks-align-left\">Scatter plot insights<\/p>\n<\/li>\n<\/ul>\n<h2 id=\"h_648a25c24e\" class=\"intercom-interblocks-align-left\">Create a Portfolio<\/h2>\n<p class=\"intercom-interblocks-align-left\">Click <strong>Create Portfolio<\/strong>, fill in the required information, and complete the setup.<\/p>\n<h2 id=\"h_c535c65e9e\" class=\"intercom-interblocks-align-left\">Bulk Actions<\/h2>\n<p class=\"intercom-interblocks-align-left\">Supports bulk budget adjustments for portfolios <strong>within the same marketplace<\/strong>.<\/p>\n<h2 id=\"h_26b3fc26e8\" class=\"intercom-interblocks-align-left\">Additional Actions<\/h2>\n<ul>\n<li>\n<p class=\"intercom-interblocks-align-left\">Click a <strong>portfolio name<\/strong> to enter the portfolio details page<\/p>\n<\/li>\n<li>\n<p class=\"intercom-interblocks-align-left\">Click the <strong>campaign count<\/strong> to navigate to All Sponsored Ads and view all campaigns under the portfolio<\/p>\n<\/li>\n<\/ul>\n<div class=\"embercom-prosemirror-composer-divider intercom-divider-container\">\n<div><hr><\/div>\n<\/div>\n<h2 id=\"h_80fb661373\" class=\"intercom-interblocks-align-left\">4.2 All Sponsored Ads<\/h2>\n<h2 id=\"h_130306d385\" class=\"intercom-interblocks-align-left\">4.2.1 Campaigns<\/h2>\n<p class=\"intercom-interblocks-align-left\">On the <strong>All Sponsored Ads – Campaigns<\/strong> page, you can manage campaigns at scale.<\/p>\n<h2 id=\"h_7770638681\" class=\"intercom-interblocks-align-left\">Filtering<\/h2>\n<p class=\"intercom-interblocks-align-left\">You can filter campaigns and view related performance charts and campaign lists.<br>Filtering by <strong>ASIN<\/strong> is supported.<\/p>\n<p class=\"intercom-interblocks-align-left\">Filters are categorized as <strong>inheritable<\/strong> and <strong>non-inheritable<\/strong>:<\/p>\n<ul>\n<li>\n<p class=\"intercom-interblocks-align-left\">Inheritable filters can be pinned and retained when switching to lower-level tabs<\/p>\n<\/li>\n<li>\n<p class=\"intercom-interblocks-align-left\">Filters only inherit downward (e.g., Campaign → Ad Group), not upward<\/p>\n<\/li>\n<li>\n<p class=\"intercom-interblocks-align-left\">Hover over filter tags to view selected values<\/p>\n<\/li>\n<\/ul>\n<h2 id=\"h_0cae6bcbb7\" class=\"intercom-interblocks-align-left\">Data Visualization<\/h2>\n<p class=\"intercom-interblocks-align-left\">Campaign performance can be analyzed through:<\/p>\n<ul>\n<li>\n<p class=\"intercom-interblocks-align-left\">Trend charts<\/p>\n<\/li>\n<li>\n<p class=\"intercom-interblocks-align-left\">Advertising structure views<\/p>\n<\/li>\n<li>\n<p class=\"intercom-interblocks-align-left\">Scatter plot analysis<\/p>\n<\/li>\n<\/ul>\n<h2 id=\"h_96a4dd10bd\" class=\"intercom-interblocks-align-left\">Create Campaign<\/h2>\n<p class=\"intercom-interblocks-align-left\">Click <strong>Create Campaign<\/strong>, select the campaign type, complete the required fields, and submit.<\/p>\n<h2 id=\"h_b49f8e15e9\" class=\"intercom-interblocks-align-left\">Bulk Actions<\/h2>\n<p class=\"intercom-interblocks-align-left\">Supported bulk operations include:<\/p>\n<ol>\n<li>\n<p class=\"intercom-interblocks-align-left\">Add to portfolios or tags<\/p>\n<\/li>\n<li>\n<p class=\"intercom-interblocks-align-left\">Remove from portfolios<\/p>\n<\/li>\n<li>\n<p class=\"intercom-interblocks-align-left\">Add negative keywords or promoted products<\/p>\n<\/li>\n<li>\n<p class=\"intercom-interblocks-align-left\">Change campaign status (Enable \/ Pause \/ Archive)<\/p>\n<\/li>\n<li>\n<p class=\"intercom-interblocks-align-left\">Modify campaign settings (budget, bidding strategy, end date)<\/p>\n<\/li>\n<li>\n<p class=\"intercom-interblocks-align-left\">Add to managed groups or create a new managed group<\/p>\n<\/li>\n<li>\n<p class=\"intercom-interblocks-align-left\">Quick view of selected campaigns and their sub-level objects<\/p>\n<\/li>\n<li>\n<p class=\"intercom-interblocks-align-left\">Cross-type portfolio assignment and removal<\/p>\n<\/li>\n<li>\n<p class=\"intercom-interblocks-align-left\">Associate or remove automation rule templates in bulk<\/p>\n<\/li>\n<\/ol>\n<p class=\"intercom-interblocks-align-left\">Each action has specific conditions. Disabled actions will indicate the reason when hovered.<\/p>\n<h2 id=\"h_ca0134166b\" class=\"intercom-interblocks-align-left\">Other Actions<\/h2>\n<p class=\"intercom-interblocks-align-left\">Click a <strong>campaign name<\/strong> to enter the campaign details page and manage lower-level objects.<\/p>\n<div class=\"embercom-prosemirror-composer-divider intercom-divider-container\">\n<div><hr><\/div>\n<\/div>\n<h2 id=\"h_57ac10919f\" class=\"intercom-interblocks-align-left\">4.2.2 Ad Groups<\/h2>\n<p class=\"intercom-interblocks-align-left\">On the <strong>Ad Groups<\/strong> page, you can:<\/p>\n<ul>\n<li>\n<p class=\"intercom-interblocks-align-left\">Filter ad groups (ASIN filtering supported)<\/p>\n<\/li>\n<li>\n<p class=\"intercom-interblocks-align-left\">View performance trends and visual insights<\/p>\n<\/li>\n<li>\n<p class=\"intercom-interblocks-align-left\">Create new ad groups<\/p>\n<\/li>\n<li>\n<p class=\"intercom-interblocks-align-left\">Perform bulk actions such as Enable, Pause, Archive, and Tag<\/p>\n<\/li>\n<\/ul>\n<div class=\"embercom-prosemirror-composer-divider intercom-divider-container\">\n<div><hr><\/div>\n<\/div>\n<h2 id=\"h_cf126efe26\" class=\"intercom-interblocks-align-left\">4.2.3 Targeting – Keywords<\/h2>\n<p class=\"intercom-interblocks-align-left\">On the <strong>Targeting – Keywords<\/strong> page, you can:<\/p>\n<ul>\n<li>\n<p class=\"intercom-interblocks-align-left\">Filter and manage keyword lists<\/p>\n<\/li>\n<li>\n<p class=\"intercom-interblocks-align-left\">Perform bulk actions such as status updates, bid changes, and tagging<\/p>\n<\/li>\n<li>\n<p class=\"intercom-interblocks-align-left\">Quickly view keywords and their corresponding search terms<\/p>\n<\/li>\n<\/ul>\n<h2 id=\"h_928e17480e\" class=\"intercom-interblocks-align-left\">Keyword Summary<\/h2>\n<p class=\"intercom-interblocks-align-left\">Click <strong>Summary View<\/strong> to analyze keyword performance across multiple stores.<br>You can drill down to view detailed records for each keyword.<\/p>\n<div class=\"embercom-prosemirror-composer-divider intercom-divider-container\">\n<div><hr><\/div>\n<\/div>\n<h2 id=\"h_6b54725612\" class=\"intercom-interblocks-align-left\">4.2.4 Targeting – Product Targeting<\/h2>\n<p class=\"intercom-interblocks-align-left\">On the <strong>Targeting – Product Targeting<\/strong> page, you can:<\/p>\n<ul>\n<li>\n<p class=\"intercom-interblocks-align-left\">Filter product targeting records<\/p>\n<\/li>\n<li>\n<p class=\"intercom-interblocks-align-left\">Perform bulk actions such as status updates, bid changes, and tagging<\/p>\n<\/li>\n<li>\n<p class=\"intercom-interblocks-align-left\">Quickly view related search terms<\/p>\n<\/li>\n<\/ul>\n<h2 id=\"h_adf79d8529\" class=\"intercom-interblocks-align-left\">Product Targeting Summary<\/h2>\n<p class=\"intercom-interblocks-align-left\">Click <strong>Summary View<\/strong> to analyze aggregated performance across stores and drill down into product- or category-level details.<\/p>\n<div class=\"embercom-prosemirror-composer-divider intercom-divider-container\">\n<div><hr><\/div>\n<\/div>\n<h2 id=\"h_3a1b430f9a\" class=\"intercom-interblocks-align-left\">4.2.5 Negative Keywords<\/h2>\n<p class=\"intercom-interblocks-align-left\">On the <strong>Negative Keywords<\/strong> page, you can:<\/p>\n<ul>\n<li>\n<p class=\"intercom-interblocks-align-left\">Filter negative keywords (ASIN filtering supported)<\/p>\n<\/li>\n<li>\n<p class=\"intercom-interblocks-align-left\">Add negative keywords by selecting match type and target campaigns<\/p>\n<\/li>\n<li>\n<p class=\"intercom-interblocks-align-left\">Perform bulk actions such as Enable, Pause, Archive, Copy, and Tag<\/p>\n<\/li>\n<\/ul>\n<p class=\"intercom-interblocks-align-left\">Bulk copy allows you to apply negative keywords to other campaigns or ad groups.<\/p>\n<div class=\"embercom-prosemirror-composer-divider intercom-divider-container\">\n<div><hr><\/div>\n<\/div>\n<h2 id=\"h_00b36ff420\" class=\"intercom-interblocks-align-left\">4.2.6 Promoted Products<\/h2>\n<p class=\"intercom-interblocks-align-left\">On the <strong>Promoted Products<\/strong> page, you can:<\/p>\n<ul>\n<li>\n<p class=\"intercom-interblocks-align-left\">Filter promoted products<\/p>\n<\/li>\n<li>\n<p class=\"intercom-interblocks-align-left\">Add promoted products to selected ad groups<\/p>\n<\/li>\n<\/ul>\n<p class=\"intercom-interblocks-align-left\">Promoted products are added only to campaigns within their corresponding store.<\/p>\n<ul>\n<li>\n<p class=\"intercom-interblocks-align-left\">Perform bulk actions such as Enable, Pause, Archive, and Tag<\/p>\n<\/li>\n<li>\n<p class=\"intercom-interblocks-align-left\">View aggregated performance and drill-down details<\/p>\n<\/li>\n<\/ul>\n<div class=\"embercom-prosemirror-composer-divider intercom-divider-container\">\n<div><hr><\/div>\n<\/div>\n<h2 id=\"h_b5e0e919c6\" class=\"intercom-interblocks-align-left\">4.2.7 Search Terms<\/h2>\n<p class=\"intercom-interblocks-align-left\">On the <strong>Search Terms<\/strong> page, you can:<\/p>\n<ul>\n<li>\n<p class=\"intercom-interblocks-align-left\">Filter search term lists<\/p>\n<\/li>\n<li>\n<p class=\"intercom-interblocks-align-left\">Perform bulk actions:<\/p>\n<ul>\n<li>\n<p class=\"intercom-interblocks-align-left\">Add as targeting<\/p>\n<\/li>\n<li>\n<p class=\"intercom-interblocks-align-left\">Add as negative targeting<\/p>\n<\/li>\n<li>\n<p class=\"intercom-interblocks-align-left\">Tag<\/p>\n<\/li>\n<li>\n<p class=\"intercom-interblocks-align-left\">Quick view<\/p>\n<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<h2 id=\"h_0404502b01\" class=\"intercom-interblocks-align-left\">Bulk Add Targeting<\/h2>\n<p class=\"intercom-interblocks-align-left\">Supports adding search terms to:<\/p>\n<ul>\n<li>\n<p class=\"intercom-interblocks-align-left\">Source ad groups<\/p>\n<\/li>\n<li>\n<p class=\"intercom-interblocks-align-left\">Target ad groups<\/p>\n<\/li>\n<li>\n<p class=\"intercom-interblocks-align-left\">Newly created campaigns or ad groups<\/p>\n<\/li>\n<\/ul>\n<p class=\"intercom-interblocks-align-left\">You can configure bids and match types and apply them to all selected items.<\/p>\n<p class=\"intercom-interblocks-align-left\">Built-in shortcuts include:<\/p>\n<ul>\n<li>\n<p class=\"intercom-interblocks-align-left\">Filtering out already-targeted terms<\/p>\n<\/li>\n<li>\n<p class=\"intercom-interblocks-align-left\">Removing invalid characters<\/p>\n<\/li>\n<li>\n<p class=\"intercom-interblocks-align-left\">Filtering campaigns with insufficient budget activity<\/p>\n<\/li>\n<\/ul>\n<h2 id=\"h_d8c628b408\" class=\"intercom-interblocks-align-left\">Bulk Add Negative Targeting<\/h2>\n<p class=\"intercom-interblocks-align-left\">Supports adding negative targeting to:<\/p>\n<ul>\n<li>\n<p class=\"intercom-interblocks-align-left\">Source ad groups<\/p>\n<\/li>\n<li>\n<p class=\"intercom-interblocks-align-left\">Target ad groups<\/p>\n<\/li>\n<\/ul>\n<p class=\"intercom-interblocks-align-left\">Includes shortcuts for filtering already-negated terms and invalid characters.<\/p>\n<h2 id=\"h_6975c59901\" class=\"intercom-interblocks-align-left\">Search Term Summary<\/h2>\n<p class=\"intercom-interblocks-align-left\">Click <strong>Summary View<\/strong> to review aggregated search term performance and drill down into detailed data.<\/p>\n<div class=\"embercom-prosemirror-composer-divider intercom-divider-container\">\n<div><hr><\/div>\n<\/div>\n<h2 id=\"h_8b14e6e82f\" class=\"intercom-interblocks-align-left\">4.2.8 Operation Logs<\/h2>\n<p class=\"intercom-interblocks-align-left\">Filter conditions from other pages can be inherited into <strong>Operation Logs<\/strong>, and additional filters can be applied.<\/p>\n<div class=\"embercom-prosemirror-composer-divider intercom-divider-container\">\n<div><hr><\/div>\n<\/div>\n<h2 id=\"h_ca68f4ec55\" class=\"intercom-interblocks-align-left\">5. FAQ<\/h2>\n<p class=\"intercom-interblocks-align-left\"><strong>How long does it take for archived items in Amazon Ads to sync to Xnurta?<\/strong><\/p>\n<p class=\"intercom-interblocks-align-left\">Archived Sponsored Products are synchronized every <strong>14 days<\/strong>.<\/p>\n<div class=\"embercom-prosemirror-composer-divider intercom-divider-container\">\n<div><hr><\/div>\n<\/div>\n<p class=\"intercom-interblocks-align-left\"><em>Last updated: January 23, 2025<\/em><\/p>","pure_content":"1. Overview\nAd Management is one of the most frequently used modules for creating and managing ads.It is built on top of Amazon\u2019s native advertising capabilities, with significant improvements in efficiency and user experience.\nWith Xnurta, you can:\n\n\nManage ads across multiple stores and campaign types in a single interface\n\n\nPerform faster and more convenient operations, including creation, filtering, and bulk actions\n\n\nAccess richer data visualizations to understand performance\n\n\nQuickly launch AI-powered and automation tools to reduce manual work\n\n\n\n\n\n2. Use Cases\nThis feature is suitable for sellers who:\n\n\nManage multiple stores and require bulk operations\n\n\nWant to improve advertising efficiency using productivity and automation tools\n\n\n\n\n\n3. Requirements\n\n\nAmazon Ads API authorization is required before using Ad Management.\n\n\nEntry points:\n\n\nAd Management \u2192 All Portfolios\n\n\nAd Management \u2192 All Sponsored Ads\n\n\n\n\n\n4. How It Works\nThe Amazon Ad Management module consists of two aggregated pages that work across stores and ad types:\n\n\nAll Portfolios\n\n\nAll Sponsored Ads\n\n\n\n\n\n4.1 All Portfolios\nOn the All Portfolios page, you can efficiently manage your portfolios with the following capabilities:\nFiltering\nYou can apply filters to view portfolio-level performance charts and portfolio lists.Filtering by ASIN is supported.\nData Visualization\nYou can analyze portfolio performance through multiple visual perspectives, including:\n\n\nPerformance trends\n\n\nAdvertising structure\n\n\nScatter plot insights\n\n\nCreate a Portfolio\nClick Create Portfolio, fill in the required information, and complete the setup.\nBulk Actions\nSupports bulk budget adjustments for portfolios within the same marketplace.\nAdditional Actions\n\n\nClick a portfolio name to enter the portfolio details page\n\n\nClick the campaign count to navigate to All Sponsored Ads and view all campaigns under the portfolio\n\n\n\n\n\n4.2 All Sponsored Ads\n4.2.1 Campaigns\nOn the All Sponsored Ads \u2013 Campaigns page, you can manage campaigns at scale.\nFiltering\nYou can filter campaigns and view related performance charts and campaign lists.Filtering by ASIN is supported.\nFilters are categorized as inheritable and non-inheritable:\n\n\nInheritable filters can be pinned and retained when switching to lower-level tabs\n\n\nFilters only inherit downward (e.g., Campaign \u2192 Ad Group), not upward\n\n\nHover over filter tags to view selected values\n\n\nData Visualization\nCampaign performance can be analyzed through:\n\n\nTrend charts\n\n\nAdvertising structure views\n\n\nScatter plot analysis\n\n\nCreate Campaign\nClick Create Campaign, select the campaign type, complete the required fields, and submit.\nBulk Actions\nSupported bulk operations include:\n\n\nAdd to portfolios or tags\n\n\nRemove from portfolios\n\n\nAdd negative keywords or promoted products\n\n\nChange campaign status (Enable \/ Pause \/ Archive)\n\n\nModify campaign settings (budget, bidding strategy, end date)\n\n\nAdd to managed groups or create a new managed group\n\n\nQuick view of selected campaigns and their sub-level objects\n\n\nCross-type portfolio assignment and removal\n\n\nAssociate or remove automation rule templates in bulk\n\n\nEach action has specific conditions. Disabled actions will indicate the reason when hovered.\nOther Actions\nClick a campaign name to enter the campaign details page and manage lower-level objects.\n\n\n\n4.2.2 Ad Groups\nOn the Ad Groups page, you can:\n\n\nFilter ad groups (ASIN filtering supported)\n\n\nView performance trends and visual insights\n\n\nCreate new ad groups\n\n\nPerform bulk actions such as Enable, Pause, Archive, and Tag\n\n\n\n\n\n4.2.3 Targeting \u2013 Keywords\nOn the Targeting \u2013 Keywords page, you can:\n\n\nFilter and manage keyword lists\n\n\nPerform bulk actions such as status updates, bid changes, and tagging\n\n\nQuickly view keywords and their corresponding search terms\n\n\nKeyword Summary\nClick Summary View to analyze keyword performance across multiple stores.You can drill down to view detailed records for each keyword.\n\n\n\n4.2.4 Targeting \u2013 Product Targeting\nOn the Targeting \u2013 Product Targeting page, you can:\n\n\nFilter product targeting records\n\n\nPerform bulk actions such as status updates, bid changes, and tagging\n\n\nQuickly view related search terms\n\n\nProduct Targeting Summary\nClick Summary View to analyze aggregated performance across stores and drill down into product- or category-level details.\n\n\n\n4.2.5 Negative Keywords\nOn the Negative Keywords page, you can:\n\n\nFilter negative keywords (ASIN filtering supported)\n\n\nAdd negative keywords by selecting match type and target campaigns\n\n\nPerform bulk actions such as Enable, Pause, Archive, Copy, and Tag\n\n\nBulk copy allows you to apply negative keywords to other campaigns or ad groups.\n\n\n\n4.2.6 Promoted Products\nOn the Promoted Products page, you can:\n\n\nFilter promoted products\n\n\nAdd promoted products to selected ad groups\n\n\nPromoted products are added only to campaigns within their corresponding store.\n\n\nPerform bulk actions such as Enable, Pause, Archive, and Tag\n\n\nView aggregated performance and drill-down details\n\n\n\n\n\n4.2.7 Search Terms\nOn the Search Terms page, you can:\n\n\nFilter search term lists\n\n\nPerform bulk actions:\n\n\nAdd as targeting\n\n\nAdd as negative targeting\n\n\nTag\n\n\nQuick view\n\n\n\n\nBulk Add Targeting\nSupports adding search terms to:\n\n\nSource ad groups\n\n\nTarget ad groups\n\n\nNewly created campaigns or ad groups\n\n\nYou can configure bids and match types and apply them to all selected items.\nBuilt-in shortcuts include:\n\n\nFiltering out already-targeted terms\n\n\nRemoving invalid characters\n\n\nFiltering campaigns with insufficient budget activity\n\n\nBulk Add Negative Targeting\nSupports adding negative targeting to:\n\n\nSource ad groups\n\n\nTarget ad groups\n\n\nIncludes shortcuts for filtering already-negated terms and invalid characters.\nSearch Term Summary\nClick Summary View to review aggregated search term performance and drill down into detailed data.\n\n\n\n4.2.8 Operation Logs\nFilter conditions from other pages can be inherited into Operation Logs, and additional filters can be applied.\n\n\n\n5. FAQ\nHow long does it take for archived items in Amazon Ads to sync to Xnurta?\nArchived Sponsored Products are synchronized every 14 days.\n\n\n\nLast updated: January 23, 2025","is_draft":"0","editor_type":"3","file_path":"","add_time":"1770187216","update_time":"1770187262"},"pure_content":"1. Overview\nAd Management is one of the most frequently used modules for creating and managing ads.It is built on top of Amazon\u2019s native advertising capabilities, with significant improvements in effi"}],"content":{"icon":"\/docker_production\/nd452y\/content_icon\/jcHl8j?rand=1544144359","desc":"","content_id":"89119","add_time":"1714027050","update_time":"1725494272","content":"","is_traffic_less":"0","file_type":""},"hot_list":[],"user_read_num":"0","is_auth":"0"},"msg":"Success","code":200}</article></body></html>

4.1.1 ASIN Filtering:<\/h4>\nAfter selecting ASINs based on multiple criteria, you can view the recommended keywords associated with these ASINs. This selection will be remembered by the browser, retaining the ASIN data for your next visit to the page.<\/p>\n<\/p>\n

<\/h4>\n

Where to find it<\/h2>\nAdvanced Ads Settings > Budget Management<\/p>\n <\/p>\n

<\/h2>\n

Additional settings<\/h2>\n<\/p>\n

2. Monthly Budget Accumulation<\/h3>\nIf there is remaining budget in the current month and a budget value is also set for the next month for budget management, then the remaining budget from the current month will be added to the next month.<\/p>\n <\/p>\n

4.1.1 ASIN Filtering:<\/h4>\n
After selecting ASINs based on multiple criteria, you can view the recommended keywords associated with these ASINs. This selection will be remembered by the browser, retaining the ASIN data for your next visit to the page.<\/p>\n
<\/p>\n

Where to find it<\/h2>\n
Advanced Ads Settings > Budget Management<\/p>\n
<\/p>\n

Additional settings<\/h2>\n
<\/p>\n

2. Monthly Budget Accumulation<\/h3>\n
If there is remaining budget in the current month and a budget value is also set for the next month for budget management, then the remaining budget from the current month will be added to the next month.<\/p>\n
<\/p>\n